Title and description guidance
Planned and presented as part of a connected digital marketing workflow.
VIDEO / DISCOVERY
Video Optimization
Video optimization is included in the existing Switch2SEO service range and packages. The redesigned page focuses on making video content easier to discover and understand.
VIDEO / DISCOVERY
THE APPROACH
Clear work. Useful outputs. Better visibility.
A good video deserves a good discovery layer around it.
WHAT'S INCLUDED
Built around the actual service.
Keyword alignment
Planned and presented as part of a connected digital marketing workflow.
Channel optimization
Planned and presented as part of a connected digital marketing workflow.
Content metadata
Planned and presented as part of a connected digital marketing workflow.
Promotion support
Planned and presented as part of a connected digital marketing workflow.
Performance review
Planned and presented as part of a connected digital marketing workflow.
PROCESS
A practical sequence from discovery to reporting.
01
Discover
Understand the website, audience and objective.
02
Plan
Prioritize the work and define the content or campaign direction.
03
Execute
Put the plan into production with consistent implementation.
04
Review
Review signals, document progress and identify the next action.